Hi, & welcome in.
You’re in.
Early.
You’re one of the first creators we’ve brought in. That means everything to us.
Here’s your link, your code, and the brief. All of it.
↓ Don’t miss the inspiration videos at the bottom ↓
What we're building
More than
just matcha.
We’re not another matcha brand. MoriMori is the matcha brand built for the girl who’s actually out here doing things. Building something. Studying. Moving her body. Living her life fully.
We started because we believe matcha deserves a brand with personality. Fun, premium, real. A brand that feels like her and gets it. The chaos, the ambition, the moments where you just need something that’s yours.
You’re one of the first creators we’ve brought in. That means everything to us.
The cultural moment
Why matcha.
Why now.
We’re all on our phones more than ever. Consuming. Scrolling. Comparing. The anxiety is real and we feel it too.
Matcha has become, for so many people, the small ritual that breaks the loop. You put the phone down. You make something with your hands. You taste something real. Five minutes that are just yours.
MoriMori wants to be the brand that shows up in that moment and makes you feel seen. Not with a wellness sermon. Just genuinely good matcha that understands the life you’re living.
Every cup is a reminder that you’re not alone in this. That’s the feeling we’re building. That’s the content we want to make together.
What's in your tin
First harvest.
Uji, Kyoto.
Ceremonial grade. First harvest. From Uji, Kyoto, the birthplace of Japanese matcha, where tea has been grown since the 13th century.
Our blend uses two cultivars.
Cultivar 01
Okumidori / deep green
Smooth, creamy, naturally sweet with rich umami. Low bitterness. Notes of green pea, coconut, and mango.
Cultivar 02
Yabukita / the benchmark
The most celebrated cultivar in Japan. Balanced, clean, slightly aromatic. The benchmark for ceremonial matcha worldwide.
About the color
Our matcha is a deep jade green, not neon bright. That’s the Okumidori. It’s actually a sign of rare quality. Neon green usually means a different cultivar.
Make money
Your link.
Your cut.
Every sale that comes through your unique link, you earn 20%. No cap. No expiry. No minimum.
Your audience gets 10% off at checkout with code MORIFAM10. One time use per customer.
01Add your link to your bio.
02Drop the code in your caption or on screen.
03The more you create, the more you earn. Simple.
What to make
Make what
feels real.
We’re not giving you a script. We started this brand because we believe in personality and authenticity, and that’s exactly what we want from you. Try it. Feel it. Create whatever moves you.
The honest take always outperforms the polished one.
Three things we’d love:
01
Your first impression
The taste, the color, the feeling. Unfiltered.
02
Something useful
How you make it. Why you switched from coffee. What it does for your day. Content that helps people gets saved and shared.
03
A real moment
MoriMori in your actual life. Post-pilates, studying, your morning, your reset. Let it be there naturally.
One rule. Make sure the product is visible somewhere. The jade green is the hero.
Content angles
Directions that feel
true to us.
Pick one. Remix them. Or invent your own. These are starting points, not boxes.
Matcha as the five minutes you put the phone down and come back to yourself. Everyone feels this right now.
There’s a difference between scrolling and making. Matcha sits on the making side. Explore that.
Not the perfect aesthetic morning. The real one. Tired, building something, figuring it out, with a matcha.
If you made the switch, that story converts cold audiences like nothing else.
Film your reaction to the color. It’s unexpected. That surprise is a hook.
Video inspo
Videos we love.
For the vibe, not to copy.
Five references, watch them before you film. Tap the speaker icon to unmute.
Reference 01
Reference 02
Reference 03
Reference 04
Reference 05
When you're ready
Two ways
to send it in.
📨
Option A · Post it (optional)
Tag @morimorimatcha
If you want to post directly, add us as a collaborator on Instagram and we’ll share it from our page too. Totally optional.
Option B · Send the files
Email us your content
Send your files to morimorimatcha@gmail.com. Raw or fully edited, both are welcome. Google Drive or WeTransfer also work.
No deadline. No pressure. Just create when it feels right.
One more thing
You’re in.
This is just
the beginning.
Grab your link, drop the code, make what feels real. We’ll be watching, in the good way.
Get your linkQuestions? Just email us. A human reads it.
